Relity Estate: business plan. Designing dreams, showcasing reality with AR
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Author
Montoya Mendoza, Melissa
Publication date
2024Abstract
Reality Estate is a unique real estate agency focused on technology and sales. Its goal is
to secure deals by offering high-end real estate agencies (B2B) a comprehensive 3D
services package. Our augmented reality (AR) expertise enhances the customer
experience by providing immersive and interactive property showcases. We also offer the
3D Event, which includes a professional sales agent guiding potential buyers through highdefinition photos and videos, along with XR technology that allows them to place furniture,
calculate spaces, and virtually explore every inch of the property in an all-included event
in the presale season. [...]
Document Type
Master's final project
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